February 2024Update: The average transaction price for an EV dropped again last month. Check out the details below.
Car buying is the second biggest expense most consumers will ever make, and more drivers are getting squeezed into $1,000/month car payments. With an EV, you can save hundreds of dollars per month in fuel costs, but the upfront cost of getting into an electric car is substantial. Here’s the average price of an electric car today, and how much prices have increased over the past three years.
The Average Price of an Electric Car Is 17% Higher
As of the most recent data from January, the average transaction price for a new car (of any powertrain) was $47,401 according to Kelley Blue Book. That’s down 2.6% lower than the month prior. In January 2024, the average new electric car price was $55,353.
As we begin 2024, the average price paid for a new EV is 17% higher than the overall new car market average. In 2023, electric car prices averaged 8% more than the overall market average. In 2022, EV prices averaged more than 15% higher than the overall market.
EV prices appear to have stabilized, and remain a premium segment in most cases. It’s also true that overall new car prices are much higher than historical norms, regardless of powertrain.
Over the past year, the average price paid for a new EV has declined by 21%. According to KBB, new EV pricing peaked in June 2022 at $66,997, and has fallen by $11,597 since.
Why Are EV Prices Dropping?
Why are EV prices dropping? Tesla keeps slashing prices, in turn launching an all-out price war with the competition. Remember, Tesla continues to make up 50% of all EV market share in America. $55,000 is not cheap, of course. An abundance of luxury options continues to keep the average price of an electric car well above gas counterparts.
On top of that, Ford and GM have been steadily increasing prices for their electric trucks. E-truck prices are generally expensive (see ALL electric truck prices here). The new Chevrolet Silverado EV is not going to be as affordable as originally claimed. Most electric trucks cost over $70,000 once trim and spec availability is considered.
Although the average EV sells for 17% more than gas-powered models, here’s a breakdown of the starting MSRP for the top 10 electric car models on sale right now. As you can see, not all EVs are quite this expensive:
The average starting price for the top 10 best-selling electric cars in America is $48,899, which is 10% lower than six months prior.
EV Price Trends
In January 2020, the average electric car price was $54,668, or 42% higher than the overall market average. In 2023, the average cost of a new EV was $53,376 or about 10% higher than the overall new car market. That’s a lot better than where the EV marker was in early 2022, when EV prices averaged north of $65,000. Here’s how the average cost of an electric car has changed monthly from January 2020 to 2024.
EV prices are dictated by battery prices. Batteries are getting more expensive.
Simply put, EV prices are most likely to go down once they become truly mainstream. The great news is that many analysts agree that we reached that point in 2023. With EV market share climbing to a new record of 8.1% of all new vehicle sales in America in 2023, the EV revolution is happening slowly but surely.
However, there’s a big, expensive elephant in the room that’s blocking the path to much higher EV adoption: high prices. Lithium prices have dropped quickly in 2023 following a big spike last year. Generous EV tax credits have returned for Tesla models – the best selling EVs in the nation. Why aren’t prices dropping right now? Demand for new EVs remains very high. Dealers sell their electric inventory much faster than ICE models, and are rarely compelled to cut prices.
In order to change that, automakers will need to make more EVs, so that we can finally get some sitting on the lot for more than a few days. That could finally happen later this year with the arrival of many new mainstream electric models.
Thinking of Buying?
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If you’re thinking about hauling the kids off to school with zero emissions, today’s EVs offer more range, faster charging and greater fuel savings. The best electric cars and SUVs for families are available in a wide range of options to meet your needs, and an even wider range of price points. These are the best electric crossovers and SUVs on sale in 2024.
Electric 3-Row SUVs
If you need space for four, five, or maybe six people (plus those furry friends), these 3-row electric SUVs are built for you.
2024 Kia EV9
Reviewers absolutely LOVE the new Kia EV9. As the first mainstream 3-row electric SUV to hit the American market, the EV9 was highly anticipated. We can confirm that it has been worth the wait. Step inside this full-size SUV, and you’ll immediately note the spaciousness and luxurious feel of this premium-feeling Kia. This one is worth a test drive.
Price: $56,395 – $75,395
Range: 230 – 304 miles
Charging (public fast charger): can add 200 miles in 18 minutes
Rivian is just beginning to ramp up production and sales of the Rivian R1S, the full-size electric SUV companion to the R1T electric truck. The 2024 Rivian R1S is a blend of luxury and off-road capability. This 3-row EV is made in America, at a converted manufacturing facility in Normal, Illinois. We can only recommend this great vehicle if you live within a reasonable distance of one of Rivian’s service centers. If you end up needing service, you don’t want to pay for a long-distance tow truck!
Price: Starting at $74,900
Range: 316 miles
Charging (Public fast charger): can add 140 miles in 20 minutes
With gull-wing doors and a massive glass roof, there’s no hiding the fact that the Tesla Model X is a luxury SUV. In 2024, the Model X has seen multiple price cuts, and now starts around $80,000.
Price: $79,990 to $120,000+
Range: 351 miles
Charging (Public fast charger): can add 200 miles in 15 minutes
These electric crossover SUVs are the highest-rated, most-loved EVs for families today. Although they lack a third row, they’re plenty big enough for most families of four. Spaciousness, pricing, range and charging speeds vary from one electric model to another. We’ve also included NHTSA safety ratings if they’re available.
Tesla Model Y
The Model Y is the best-selling electric vehicle in America. Model Y prices have fallen 20% from 2022’s highs. It’s now possible to buy a Model Y for well below $50,000 with the point-of-sale EV tax credit. Although it’s known for autonomous driving, the full capability (known as FSD) is a $15,000 package.
Price: $49,990 to $74,990
Range: 279 to 330 miles
Charging (Public fast charger): can add 200 miles in 15 minutes
Ford’s first serious EV is very popular among small families and speed freaks alike. If the Mustang brand has a special place in your heart, this just might be the EV for you.
Price: $45,995 to $63,575+
Range: 224 to 312 miles of range
Charging (Public fast charger): can add 120 miles in 20 minutes
I can confidently say that the IONIQ 5 is a great family car, and that’s because my wife and I haul our own kiddo around in this segment-bending electric crossover with hot hatch flavors. The IONIQ 5 has won many awards, including Car and Driver’s 2022 EV of the Year. It charges VERY fast, and that’s what I love most about the car.
Price: $40,925 to $57,400+
Range: 220 to 303 miles
Charging (Public fast charger): Adds 200 miles of range in 20 minutes
The spaceship-styled EV6 is Kia’s version of the Hyundai IONIQ 5, which shares the e-GMP electric powertrain. The Kia EV6 has slightly less passenger and cargo space than the Hyundai, but it’s better range and equally fast charging make it an obvious feature on this list of best electric cars for families.
One thing to bear in mind: most EVs, including the EV6 and IONIQ 5, have a flat floor, meaning that there’s a bit more interior space than it would appear. The best thing you can do is check one out in person!
Price: $43,920 to $61,600+
Range: 274 to 310 miles
Charging (Public fast charger): Adds 200 miles of range in 20 minutes
We have great news for those in search of an affordable and capable EV that qualifies for the federal tax credit. The ID.4 is now made in Tennessee at Volkswagen’s Chattanooga plant! The newest American-made EV is equipped with decent range, okay charging, and a comfortable interior that’s designed for families. However, don’t expect Tesla-level infotainment. The ID.4 is best for those who are content with the simpler things in life.
Charging speeds are merely okay, but the 2024 model year gets a decent improvement.
Price: $38,790 to $55,000
Range: 208 to 275 miles
Charging (Public fast charger): Adds up to 190 miles of range in 30 minutes
The Inflation Reduction Act eliminated the original EV tax credit and replaced it with a completely revised tax credit. For vehicles that qualify, up to $7,500 in tax credits are available. However, the incentive is based on battery sourcing, which will be determined by the automakers. Income limits restrict buyer eligibility, too. See the full details on qualifying models here.
There’s also a used EV tax credit for the first time, but a price cap of $25,000 eliminates every single family EV on this list.
When the Bipartisan Infrastructure Investment and Jobs Act was signed into law in 2021, $1.2 trillion in federal funding was earmarked for dozens of projects ranging from bridge repair to internet access. Included in the massive package is $7.5 billion for National Electric Vehicle Infrastructure (NEVI), also known as the national charging network. States were tasked with submitting a plan for how they would spend NEVI funding, with a submission deadline of August 1, 2022. Now that states have turned in their EV charging proposals, we decided to create this resource with every state’s plans for how they’ll spend NEVI funding.
There’s a lot to unpack here. Phase one of this five-year initiative will prioritize DC fast chargers every 50 miles along Alternative Fuel Corridors, which are usually interstate highways. Once state NEVI plans are approved by the Federal Highway Administration, the contract bid process and construction will kick off in early 2023.
Fiscal year 2022 (FY2022) funding is based on the state’s population, size, and number of major highways. We’d love to hear what you think about how your state is planning to build out their portion of the national charging network.
With electric vehicle market share recently rising above 5%, it’s not too late to get the ball rolling on a national charging network. But time is of the essence. Sales data from Europe saw accelerated adoption once the 5% market share threshold was surpassed, and half of American drivers are interested in EVs.
Of greater concern is the many ways in which the build out of a national charging network could fall short, and this is what’s on my mind. Anyone who’s ever frequented Electrify America charging stations is well aware that malfunctioning charging stations are a lot more common than they should be. In my experience with my Hyundai IONIQ 5, it seems like one out of five chargers has issues.
Can states, the U.S. Department of Transportation and private partners install 500,000 chargers that are more reliable and less confusing than the status quo? Perhaps they could learn a thing or two from Tesla, whose Supercharger network is the gold standard. In many ways, the success of electric vehicles in America will rely on the success of the state plans shared here. I’d be lying if I told you I wasn’t feeling a bit of anxiety about how this could go!
Drop us a comment below. What’s your take on these state plans for the national charging network?
After four months of electric vehicle ownership, my perspectives about the mass transition to electric vehicles have evolved. I no longer think that everyone should run out and buy an EV right now (besides, that’s not possible). I have a greater understanding of the skepticism that accompanies the push to EVs. All-in-all, I feel that I now understand the arguments from both sides: electric vehicles are amazing, better for the planet (in the long run) and fun to drive, however EVs are not even close to being ready for mass adoption.
Automakers have committed well over half a trillion dollars to electric vehicle research and development, marketing and most importantly, charging infrastructure buildout. But the grid isn’t ready, charging providers aren’t ready, and the American public has a LOT to learn before making the switch. EVs could still fail, and bring down the automotive industry with them. We’d hate to see that. These are 5 things that must happen in this decade to prepare the world for electric mobility.
EV Cost Parity: Electric Cars Are Much Too Expensive
The average price paid for an EV surpassed $66,000, on par with the overall luxury segment.
For years and years, I touted the coming cost parity that would finally make EVs just as affordable as any other car. Industry experts always told us that EV price parity would come when battery costs dropped below $100 per kilowatt-hour. Just as that milestone arrived, the world was turned upside down by the COVID-19 pandemic.
Global factory shutdowns disrupted the supply chains that all automakers rely on, and most notably those related to semiconductor chip production. Without the parts to make the cars, electric vehicle growth was held back just as the public warmed up to them. Raw materials used in both vehicle and battery manufacturing increased in cost by over 100%, and many automakers have passed the premiums on to consumers.
Today, electric vehicles cost more, and inventory is slim. Kelley Blue Book’s June 2022 car price data shows that the average EV transaction was $66,000, $18,000 over the overall car market average of $48,000. One year ago, the average EV transaction was $52,486, or 10.8% less than it was in June of 2020. In short, EV prices are headed in the wrong direction just as automakers are getting serious about making them.
Monthly Payments Are ALREADY Out of Control
In the age of record smashing, here’s one that will give pause: In June, the estimated average monthly payment increased to $730, which is a new record high. A new car monthly payment now costs as much as rent in many parts of the country. We’re seeing more and more car payments over $1,000 a month. The insane records don’t end there.
More cars are being repossessed as more auto payments are going past-due. With the way things stand today, either EVs will have to become more affordable, or their luxury pricing will soon risk worsening the auto loan crisis.
Avoid the Next Shortage: Batteries Will Be the New Oil
Earlier this year, Rivian CEO and Founder RJ Scaringe predicted that battery shortages would be the next disruption that the automotive industry would face. In fact, automakers are already rationing the batteries they have, and those they have lined up. Ever wondered why there are so few electric full-sized SUVs? Building those at scale would require a lot more batteries.
The average EV contains $8,255 of raw materials according to CNBC. That’s more than double the amount in combustion-powered counterparts. President Biden has even authorized use of the Defense Production Act to aid the situation by increasing domestic EV production and related supply chains.
For the most part, automakers don’t make their own batteries. They rely on contracts with battery manufacturers like Panasonic, LG Chem, and CATL to supply what their lofty plans for electric vehicles will need. That’s changing little by little. Tesla has started to produce small quantities of its new 4680 battery cells next to Giga Austin.
General Motors just received a $2.5 BILLION dollar loan from the U.S. Department of Energy for manufacturing the Ultium battery in Tennessee. Slowly but surely, some OEMs are taking control of their own battery supply chains. This will be key to avoiding battery shortages.
Over 62% of Americans support building out a nationwide charging network, and 39% of American drivers are considering buying an electric vehicle next time they’re in the market for a car. Frugal drivers are welcoming the fuel savings, albeit at a higher upfront cost. At current residential electricity rates, charging up is equivalent to spending about $1.00 per gallon of gas. The most expensive public chargers may approach $2.50 per gallon equivalent.
However, many Americans live in a charging desert. What good is the EV revolution if there’s nowhere to charge? Most EV drivers plug in at home, but not everyone can do that. From apartment dwellers to rural residents, owning an EV simply isn’t viable if there aren’t chargers for road trips, family visits and work transportation needs. When it makes sense for consumers, electric vehicles offer plenty of benefits. Cheaper fuel, less maintenance, sporty performance and no tailpipe emissions to name a few. But EVs risk remaining a symbol of luxury and impracticality if it doesn’t get a lot easier to charge up in America.
2021’s Bipartisan Infrastructure Act included $7.5 billion for the build-out of a national charging network. In summary, federal funding is supposed to get the ball rolling, and the private sector will take it from there. EV charging stations, particularly DC fast chargers, are really expensive to install. On top of upfront costs, America’s electrical grid is not ready for the demand that would be generated by mass adoption of EVs.
The deadline is nearing for states to submit their plans for how they will spend their allocated funding for EV charging. Will they use the funding to install reliable, standardized fast charging stations along major transportation corridors and rural areas alike? We’ll soon find out.
Public Education: Tell the World What It’s Like to Drive Electric
The following are all things I’ve encountered at Electrify America charging stations:
A driver standing in pouring rain for five minutes trying to charge
Using the wrong connector type on a $60k car
Many, many Chevy Bolts, Audi e-trons and VW ID.4s using the 350 kilowatt stations, despite their cars only accepting half of that.
We need to do better to educate EV buyers and prospective EV buyers about how to drive electric without the hassles. We can’t blame the consumer, EVs bring a very different ownership experience. But whose responsibility is it to educate drivers? The dealership? The automaker? The driver themself? Guys like me?
In reality, it will need to be all of the above. General Motors is leaning heavily on the success of what they call affordable EVs to dominate sales by the end of this decade. In the first real sign that OEMs might be taking their newfound responsibility seriously, Chevrolet just launched a great live chat and immersive experience on their website that is entirely devoted to educating the public about their EVs, with an emphasis on the ownership experience. We need more of that, and soon.
The woman I met who arrived at a charging station with 0% state of charge and no A/C should, in my opinion, be upset with her Kia dealer. She loved the car, but no one had explained to her how to plan for interstate travel in an EV. Dealers sell most vehicles in America, but the dealership sales model is under serious threat from the rising popularity of direct-to-consumer sales. Everyone wants to be Tesla. If legacy automakers are to stand a chance in the EV race, more OEMs need to prepare their dealer networks for the public education that comes along with selling EVs.
Don’t Forget the Power of Innovation
Does the lack of affordability, charging infrastructure and public awareness mean the electrification of the auto industry is doomed for failure? No, not at all. That’s because there’s still time to right wrongs, and to build out the nation’s charging infrastructure the right way. EVs are still under 6% market share in the U.S. (See the latest EV market share numbers here.) If these same problems persist when we exceed 15%, that will be real cause for concern.
It’s true that the electrical grid isn’t ready for mass adoption of EVs, but it’s getting there. Grid-scale battery megapacks (also pioneered by Tesla) are already being deployed to provide grid stability in times when the supply of electricity is not keeping up with demand. The sun only shines in the day, the wind is intermittent, but grid-scale batteries store and supply power from these renewable sources whenever they are most needed. Now, it’s like the sun is shining at night. These changes take time. Plus, the push for grid-scale battery storage could throw a wrench in EV battery supply chains. Nothing is certain, but things are moving in the right direction.
5 Innovations On the Way
These are some innovations that have the potential to make electric vehicles more affordable with longer ranges, faster charging and improved safety. These innovations also make EV supply chains less damaging to the environment and less harmful to vulnerable communities worldwide.
Solid-state batteries are expected to enter mass production in just a few years. They promise higher energy density, lighter weight, and less rare earth metals for production.
Cobalt-free batteries are entering production now, reducing the need for this element that is too often associated with child labor and environmental degradation
Newer battery technologies are more energy-dense, meaning that more range is powered from the same-sized battery. In reality, automakers are likely to keep range figures around 250-350 miles, but they’ll require fewer batteries to get there.
EVs burn through tires quickly. Michelin, Goodyear and others are designing EV-specific tires that will have longer lives on the road.
Battery recycling and reuse efforts have recently received more attention as automakers and environmental health agencies work to avoid batteries ending up in landfills.
How can the nation as a whole get to where it needs to be by, say, 2025? I’ll leave you with my own suggestion for legacy automakers and policymakers: don’t be afraid to learn from Tesla. A seamless, almost hassle-free EV ownership experience already exists in America, from plug-and-charge, reliable fast charging to the peace of mind that comes with the vast Supercharger network. I encourage all policymakers and engineers to learn from Tesla’s successful growth strategies. Will automakers and politicians have the courage to consult Elon Musk’s Tesla, or will they try to figure it all out on their own? What do you think?
Will 2023 bring more affordable EVs with more range and faster charging? These are the five best new electric models coming to a charging station near you.
2024 Honda Prologue – Is It Even a Honda?
The Prologue EV is one of the electric cars we’re looking forward to in 2023.
Later this year, Honda’s first electric vehicle to take to North American roads will be beginning production ramp-up. The Honda Prologue electric crossover is expected to be a 2024 model with a late-2023 arrival. However, we’re looking forward to the Prologue for reasons you might not expect.
Honda waited too long to get into the EV game. While many argue that Honda’s decision to focus on hybrid powertrains was a good move for their sales and bottom line, the delay ultimately resulted in Honda looking for strategic partners as an avenue for electrification. In the case of the 2024 Honda Prologue, Honda is working closely with General Motors to bring the same Ultium powertrain in the Chevrolet Silverado EV into Honda’s first American-made EV. But this won’t be a Chevy Bolt 2.0. The Prologue will benefit from a new, much better generation of EV engineering.
Not only is the Honda Prologue going to be powered entirely by GM’s Ultium electric platform, GM is going to build the Prologue EV from start to finish. This begs the question, is the Prologue even a Honda at all? It’s starting to sound a lot like Chevrolet’s Equinox EV with the Honda nameplate.
Why then are we looking forward to the Honda EV that’s really a Chevy with a Honda badge? It’s all about the hope and promise of the Ultium platform. Here’s why this is worth getting excited about:
Ultra-fast charging up to 350 kilowatts, meaning charge times under 30 minutes.
More range, with over 300 miles on a charge expected for the Honda Prologue.
Mastery of efficiency: General Motors touts engineering feats that have brought the Ultium powertrain’s efficiency to the next level. This includes a new kind of heat pump.
In 2023, affordable electric cars are hard to come by. The Fisker Ocean just might change that.
Ironically, Fisker’s first shot at vehicle production ended when the first batch of Fisker Karma electric sports cars succumbed to the saltwater floods of Hurricane Sandy in 2012. But that didn’t stop Fisker from naming their next vehicle the Fisker Ocean.
The Ocean is an electric crossover that targets three consumer demands that EV automakers have so far struggled to unite under the umbrella of one electric model: over 300 miles of range, versatile capabilities, and affordable pricing. It’s almost as if the Fisker Ocean is on track to be an electric Subaru Forester with goals like that.
Plus, if you’re the type of driver that shies away from commitment, Fisker has a sweet deal for you. The innovative Fisker Flexee Lease option lets you lease the Ocean for $379/month with no term commitment. You can hand back the car at any time. It’s essentially a long-term rental with no strings attached.
The Fisker Flexee Lease requires an initial payment of $2,999, and it includes up to 30,000 miles per year. Maintenance is covered. Sounds like a great deal if you ask me!
Three out of four car buyers today opt for a crossover, SUV or truck. We’ve all heard it before: sedans are on their way out. Not so, says Hyundai. And judging from the reactions to the IONIQ 6’s design debut, the masses still have an appetite for a sleek sedan, as long as it brings something new to the table.
In a welcome surprise, the IONIQ 6 went on sale months earlier than expected. With up to 361 miles of range and ultra-fast charging speeds adding 200 miles of range in under 20 minutes, this is one of the best. Browse Hyundai IONIQ 6 listings in your area.
2024 Chevrolet Silverado EV
2024 Silverado EV WT
Just one year ago, there wasn’t a single electric pickup truck available for purchase. Tesla’s Cybertruck started the electric pickup conversation with the swing of a sledgehammer in 2019, but other automakers are much closer to bringing electric trucks to market. The outdoorsy Rivian R1T has begun deliveries, and the GMC Hummer EV is crab-walking its way into customers’ hands. But these two premium offerings are at a higher price point than what the majority of drivers can afford. Enter the Ford F-150 Lightning (on sale now) and its chief competition, the all-new Chevrolet Silverado EV.
The electric Silverado is not just a standard truck with an electric motor. It’s much more than that, and far more capable.
Is the Silverado EV better than the F-150 Lightning? Here’s how they compare:
Starting Price
Fully-Loaded
Range
Max Charge Speed
Vehicle-to-Load Output
EV Tax Credit
Silverado EV
$39,900
$105,000
"up to 400 miles"
350 kW
10.2 kW max
No (cap reached)
F-150 Lightning
$39,974
$90,874
230 to 320 miles
150 kW
9.6 kW max
Yes
Something to keep in mind: F-150 Lightning buyers have already had their hopes dashed by outrageous dealer markups. What was supposed to be a reasonably-priced electric truck is more often selling to the highest bidder. Will the same happen to the Silverado EV late next year? Considering that Ford, not GM, is the automaker publicly working on a way to end EV dealer markups, it appears likely.
Two Chevys on this list? Crazy, right?! GM’s $2.3 billion joint venture with battery engineering powerhouse LG Chem is beginning to work it’s way into products, and we’re thrilled for what’s to come.
Just about all we know of the upcoming Equinox and Blazer EVs is by way of CEO Mary Barra’s online enthusiasm. Here’s what we know so far.
GM claims that the Equinox EV will have a starting price around $30,000. We expect that to bump up towards $40,000.
Both the Equinox and Blazer EV will be powered by the next-gen Ultium platform
There will be both fleet and retail versions of the Equinox EV.
The Equinox EV will arrive at Chevy dealers in Fall of 2023
As you can see, there’s not a lot to say about the 2024 Chevy Equinox EV. Why are we so excited about it then? The mere prospect of an affordable EV is almost too good to be true at this point. The average EV sells for $56,000, a whole $10,000 more than the average combustion-powered vehicle. Should consumers in the market for an affordable EV be stuck with the range and charging limits of the Chevy Bolt and Nissan Leaf? We hope GM follows through on their promise to bring a truly desirable budget EV to the masses in 2023.
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